Asset handling for a publishable starter kit

Asset chaos is still chaos when the icons are pretty

Logos, hero backgrounds, favicons, social icons and uploaded images all need a stable home. Naming matters because future maintainers will absolutely search for files by guessing. Give them something guessable.

StataRocket separates theme-aware logo and hero assets, keeps social icons in the asset container and documents external icon sources. That makes the kit easier to publish and easier to audit.

The best asset system is the one nobody needs to reverse-engineer during launch week.